Marketing technology is undergoing dramatic transformation as companies seek greater personalization to engage buyers across the customer lifecycle. This episode examines...
Digital transformation involves all parts of a company, from sales and marketing to operations, supply chain, and talent. On this episode, a seasoned leader and author shares...
The financial services industry, including insurance, is undergoing rapid change in response to new technology, FinTech startups, and shifting customer expectations. On this...
Even a native digital business may need to undertake a digital transformation if the business model changes or the company shifts to different business goals.
Given the scarcity of digital business talent, companies must find different ways to attractive top employees and lower turnover.
Enterprise cloud customers expect great product functionality combined with a high level of service quality and excellent user experience.
Every organization – businesses and non-profits alike – must learn to do more with fewer resources.
For digital organizations, an unreliable site is bad news.
The impact of digital transformation cuts across both back- and front-office functions and activities. Digital experience, therefore, plays an important role for every company...
The relationship between digital transformation and investment in technology is critical yet frequently misunderstood. On the episode, we speak with a world-leading expert...
For large organizations, digital transformation involves rethinking processes, technology, and customer relationships. On this episode, we talk one of the world's top experts...
Hype around artificial intelligence and machine learning continues to explode. In this episode, a prominent data scientist explains AI, explores how the technology works,...
Artificial intelligence is fraught with legal, ethical, and public policy challenges. This episode brings two esteemed experts to discuss these issues and present guidance...
CXOTALK spoke with with Ruediger Schmidt, Chief Information Officer of Banco Sabadell the fourth largest bank in Spain. Part of that discussion focused on the conditions disrupting...
FinTech startups and technologies such as blockchain are disrupting the financial services industry. On this episode, we talk with a financial services leader about transformation...
Workday is one of the leading software-as-a-service (SaaS) companies in the world. On this episode, three respected industry analysts examine Workday, its products, and competitive...
Dylan’s Candy Bar is building an integrated and consistent experience through all its channels, based on heavy use of technology and personalization.
Brooks Brothers is one of America's iconic clothing and retail brands, founded in 1818. On this episode, we learn about the changing retail environment, shifts in consumer...
A recent article in USA Today describes a study from Accenture, predicting the number of women in technology may drop to 22 percent by the year 2025. On this episode, we explore...
Business expectations of the Chief Information Officer role have changed dramatically, forcing CIOs to adapt and evolve. This episode explores what's happening with CIOs and...
Dynatrace Senior Vice President & General Manager of Digital Experience, Marc Olesen, explains digital performance and the impact on customer experience.
The case for digital transformation starts with engaging stakeholders around the core business model and outcomes they expect. Of course, IT concerns are important, but transformation...
Before embarking on digital transformation, understand the full repertoire of available data tools and be clear on how you will consolidate and manage your data.
Since 1948, the World Health Organization has been at the forefront fight disease around the world. In this episode, we explore the technology and infrastructure that WHO...
As a fighter pilot in the Israeli Air Force, Kaminario CEO, Dani Golan, learned that the right team enables an organization to whatever it wants. Being agile, responding to...
Banking has changed dramatically in response to the evolving expectations of consumer and business customers. From mobile to social media, banks have had to respond with easy-to-use...
The cloud can simplify data center infrastructure while improving service delivery to the business. The elasticity of cloud enables the business to expand and contract resources...
The explosion of data collection and analytics has created massive growth in data and storage needs. As a result, organizations need more sophisticated strategies for managing...
In this episode, we explore the business goals and enabling technology that Dylan's Candy Bar uses to create an omni-channel retail experience. Our guest, Erica Stevens,...
During the recent OpenWorld 2016, Oracle announced a variety of products and initiatives designed to deepen its commitment to the cloud. Given Oracle's size and scope, examining...
It is time for every organization to take active steps and promote greater diversity among women. On this episode, we talk with two accomplished female executives who present...
In an online and digital world, your company may lose customers because of web performance issues, poor response time, and slow speed. Dr. Natalie Petouhoff explains the importance...
The events of 9/11 changed how we think about leadership, disruption, and the ability of organizations to survive and be resilient in the face of change and even disaster....
It seems every venture-funded startup wants to be an enterprise software company. Yet, selling to the enterprise is challenging and requires special skills and experience....
Gabriele Tubertini is the CIO at Coop Italia and has spearheaded the EXPO project. Prior to joining Coop Italia in September 2011, he served as Operations, Technology & Claims...
Building a brand requires special expertise and a deep understanding of the audience. On this episode, we talk with Sharon Feder, Chief Digital Officer for Watch Entertainment,...
The legal industry has been slow to adopt new technologies and innovate new business models. On this episode, Michael Shea, CIO of one of the largest law firms in the world,...
Healthcare is undergoing major disruption as new sources of competition combine with changing consumer expectations. We explore these issues with Mayur Gupta, Chief Digital...
Digital transformation is a challenge of leadership and communication. Even when technology is involved, the real work requires understanding culture and motivating stakeholders....
Chief Information Officers are on the front lines of digital transformation. Not only are CIOs responsible for managing change, but the role can affect both the internal organization...
Human capital management is at the forefront of digital change and transformation. For this episode, a senior leader from one of the largest HCM product organizations in the...
User experience is one of the most important and least understood aspects of digital transformation. For this episode, we talk with a leading world expert about user experience...
Oracle is one of the largest technology companies in the world. On this episode, we speak with a senior executive to learn about the future of enterprise software.
Marketing and sales are essential parts of digital transformation, however, the transition to digital marketing can be fraught with challenge. In this episode, McKinsey partner,...
General Electric is 135 years old employs 330,000 employees in 175 countries. GE is undertaking a massive transformation to be a digital industrial company, focusing on the...
Privacy is one of the most important, yet complicated, topics in our digital lives. On this episode, we learn about privacy engineering one of the top experts in the worl...
Virtually all industries are being transformed by digital technology and changing consumer expectations. On this show, we learn about changes in the flooring industry with...
Local government is changing with the times. This conversation with the CIO of the City of Asheville, Jonathan Feldman, discusses digital transformation in the public sector,...
Everyone knows Harley-Davidson for motorcycles, the company has deep roots in technology, manufacturing, and a variety of business areas. On this episode, Harley's Chief Technology...
Communication is one of the most critical skills for any employee, manager, or executive. Yet, despite its importance, few executives write with clarity and boldness. On this...
Financial service is undergoing major disruption and transformation. On this episode, we hear from Ron van Kemenade, CIO of ING Bank, who shares his strategy and explains...
Health care is ready for digital transformation. Changing consumer expectations combined with new technologies have pushed even the largest health care providers to innovate...
In this episode, we explore the relationship between technology and gaining the business outcomes associated with digital transformation.
Adam Bosworth is Salesforce's Executive Vice President of the IoT Cloud, which helps organizations connect billions of events from devices, sensors, applications and more...
58% of sales directors expect to achieve their annual quota and leading enterprises look to digital technology to help close the gap.
Today, employees expect their digital experiences at work to match their digital experiences as consumers.
In this episode of CXOTALK, we speak with two experts on the intersection of transformation, culture, and business models.
Workforce crowdsourcing enables companies to create a dynamic, flexible set of resources to complete project activities.
New technologies around 3-D printing are creating great opportunities for manufacturers to produce parts and products on-demand.
Virtual reality in large organizations can provide significant benefits in areas such as training and over-the-shoulder coaching.
The Small Business Innovation Research (SBIR) program offers a unique model for funding technology innovation.
As customers interact through multiple channels the need for real-time data is an essential part of creating great experiences.
Brands should recognize customers control their own journey and therefore avoid the temptation to over-script the buying process.
Active personalization and creating relevancy through data and context are core parts of building the right customer experience for online buyers.
The power industry is undergoing significant disruption and digital transformation. On this episode, the Chief Digital Officer of GE Power guides us through these disruptions...
A complete SEO strategy includes technical optimization, great user experience, and content that users will find valuable.
Combine search engine optimization with great user experience to gain most value from your SEO efforts.
When working with SEO consultants, choose a team that offers transparency into working methods and progress.
Search engine optimization requires all members of the team to address key questions that affect technical, content, and performance issues.
Before hiring an SEO consultant, be sure to evaluate their qualifications.
The success of inbound marketing relies on the right content combined with a clear SEO strategy.
Digital experience should lead to higher satisfaction and engagement among customers. However, getting there requires a process, going through certain stage in our maturity...
A key part of the Chief Digital Officer role involves managing tensions because the need for organizational stability and predictability relative to the desire for disruption...
We can hardly overstate the importance of digital experience in creating customer relationships and brand loyalty, so creating a customer-centric culture is essential.
Although optimizing operations for continuity brings many benefits, digital transformation requires experimentation and investing in innovation and change. Organizations may...
Because digital transformation goes beyond technology and product development into business model change, customer experience must play a central role for every digital business....
Culture is as important as business transformation and technology in a digital transformation. Part of the change requires embracing experimentation.
Building links across departments and silos is an essential part of digital transformation.
Digital transformation and innovation are core elements of the business strategy for the American Cancer Society, a large non-profit organization. On this episode, Jay Ferro...
How do platforms, data, and the internet of things come together create innovation in the enterprise? In this episode, Quentin Clark, Chief Business Officer at SAP shares...
Digital disruption is driving significant change in the consulting and outsourcing industry. As a result, business model change is a part of today's consulting environment....
Design has become a critical component for business and technology in the modern era. On this episode, John Maeda presents findings from his DesignInTech 2016 report.
Mindfulness offers substantial benefits for both business and personal reasons. Innovation, creativity, improved communication and teamwork are among the many benefits of...
Video, podcasts, blogs, sites, digital marketing: the media landscape is changing and new business models are emerging. This episode explores the shifting world of media with...
The New York Times core mission is to "enhance society by creating, collecting, and distributing high-quality news and information." In this episode, the Times' API architect,...
Workday is one of the most successful enterprise software-as-a-service companies in the world. On this episode, co-founder and CEO Aneel Bhusri discusses technology and transformation...
Engagement is a foundation for developing durable customer relationships. On this episode, Chris Michel explains how to build successful communities to engage customers.
Digital is a journey that has a huge impact on the market, and it’s enabling the way companies, across all industries, interact with their customers.
Digital is enabling a business model shift with data and analytics at the center of the shift.
The subscription economy is a critical component of digital transformation, as organizations shift from selling products to offering services. Tien Tzuo, CEO of Zuora, is...
The education market remains inefficient and expensive. In this episode, founder, venture-backed CEO, public company executive and now venture capitalist, Anne Dwane, discusses...
How can we use data to make better business decisions? In this episode, we address this question with Anthony Scriffignano, the Chief Data Scientist at Dun & Bradstreet.
Zach Nelson, CEO of NetSuite, has led the company from small size to becoming a public company with almost $1 billion in revenue. In this episode, he describes SaaS company...
Arrow Electronics, an 80-year old, Fortune 150 corporation with offices in 58 countries and revenue of $23 billion. On this show, we explore the marketing behind this large...
The Chief Marketing Technologist title is a relatively new addition to most organizations. In this episode we discuss this role and how marketing is evolving in regulated...
This episode kicks off a new series where we bring practitioners to CXOTalk so they can answer your questions. For this episode we are talking with Shaan Puri, CEO of Bla...
Machine learning, AI, and large volumes of data will be important to improving health care in the coming years. Our guest this week is Julia Hu, CEO of Lark Technologies,...
Digital networks - business, social, technical - define value in the modern economy and the best companies are exploring business models that take advantage of this new r...
Sitting purposefully at the intersection of technology strategy and business operations, the Chief Digital Officer role has become increasingly prominent. For this episode,...