Brian Halligan, CEO of HubSpot, Discusses Context

Do you believe that "context" is going to eat the software business? Have context-oriented technologies and business models disrupted the B2C industry?

02:15

Aug 31, 2015
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Brian Halligan, CEO of HubSpot, believes that "context" is the game changer in today’s world. Hear him discuss how the use of context-sensitive channels is disrupting businesses, for example, in-bound marketing and in-bound recruiting. Context-oriented technologies are enabling outcomes that previously had been accomplished only through business scale.

Published Date: Aug 31, 2015

Author: Michael Krigsman

Episode ID: 286