Dr. Alexander Osterwalder is the lead author of the international bestseller Business Model Generation, passionate entrepreneur, and demanded speaker. He co-founded Strategyzer, a software company specializing in tools and content for strategic management and innovation. Dr. Osterwalder invented the “Business Model Canvas,” the strategic management tool to design, test, build, and manage business models, which is used by companies like Coca Cola, GE, P&G, Mastercard, Ericsson, LEGO, or 3M. He is a frequent keynote speaker in leading organizations and top universities around the world, including Stanford, Berkeley, MIT, IESE and IMD. Follow him online @alexosterwalder.
Innovative thinking and technology have led to new business models. But, rather than follow the pack, we should question our assumptions and ways of doing things.
A company's business situation determines whether it needs a new value proposition, a new business model, or both. Companies must know what the change entails.
Startups can be a source of innovation for a large company, but things don’t always work out for one or both parties. Here’s how to make the arrangement work.
The Value Proposition Canvas helps you map out how your company’s offerings will create value for a type of customer based on specific customer jobs and tasks.
A startup is not a tiny version of an established company. Whether you partner with or purchase a startup, achieving success depends on understanding this.
Improving value propositions and creating better business models entails a blend of new and old school methods. Digital technologies is part of the toolkit.
Today, many industries are facing the expiration of their current business models. They must rejuvenate or reinvent their business to create a new competitive advantage.
Business models are the foundation of successful innovation for both startups and large organizations. In this special edition of CXOTalk, we ask Dr. Alexander Osterwalder a series of rapid-fire questions on topics related to business models, transformation, and innovation.
Dr. Alexander Osterwalder is the lead author of the international bestseller Business Model Generation, passionate entrepreneur, and in-demand speaker.