Data / Analytics

CXO Conversations on Data and Analytics

CXOTalk Episodes on Data / Analytics

Jun 22, 2018 | 7,659 Views

Data Science: Applications, Lessons in Finance and Entertainment

Data science has useful applications in financial services and the entertainment industry. Matthew Marolda, Chief Analytics Officer at Legendary Entertainment, and Dr. Anthony Scriffignano, Chief Data Scientist at Dun & Bradstreet, tell CXOTalk about the core techniques of data science, its common elements across industries, and lessons to be learned.

Jun 22, 2018 | 7,659 Views

Dec 18, 2017 | 8,412 Views

Using the SiriusDecisions Demand Waterfall

What is the SiriusDecisions Demand Waterfall? Josh Mueller, Senior Vice President of Global Marketing at Dun & Bradstreet, speaks with CXOTalk about how B2B companies can measure marketing success and use data to determine which activities yield the best results.

Dec 18, 2017 | 8,412 Views

Apr 22, 2016

Steps to Build an SEO Strategy

The success of inbound marketing relies on the right content combined with a clear SEO strategy.

Apr 22, 2016

Mar 01, 2016

Digital Insights Webisode: Digital Marketing Analytics for Marketing Execs

Digital is enabling a business model shift with data and analytics at the center of the shift.

Mar 01, 2016

Jan 22, 2016 | 1,356 Views

Big Data, Machine Learning, and Health Care with Julia Hu, CEO, Lark Technologies

Machine learning, AI, and large volumes of data will be important to improving health care in the coming years. Our guest this week is Julia Hu, CEO of Lark Technologies, which is using a data platform to build consumer health care apps.

Jan 22, 2016 | 1,356 Views
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