Brian Halligan is the CEO and Co-Founder of HubSpot, a marketing software company aimed at transforming the way businesses market their products. In addition, Halligan is a Senior Lecturer at MIT, and author of two books, Inbound Marketing: Get Found Using Google, Social Media, and Blogs, and Marketing Lessons from the Grateful Dead. In 2011, Halligan was named an Ernst & Young Young Entrepreneur of the Year.