Customer Experience
Who's Using Customer Experience Technology to Improve Their Digital Business?
CXOTalk Episodes on Customer Experience
Digital Customer Experience at Walgreens Boots Alliance
With $135 billion in revenue and 450,000 employees, the Walgreens Boot Alliance is a retail healthcare and pharmacy giant. How does this large company plan for digital transformation and digital customer experience? The company's Global Chief Technology Officer, Mike Maresca, explains customer experience, data, and personalization at scale.
CEO Perspective: How to Build Customer and Brand Loyalty
Building customer loyalty is every company's first challenge. Charlie Cole, CEO of FTD, a 100-year-old retail and ecommerce brand, explains how to create customer loyalty in 2022.
How to Use Net Promoter Score (NPS) to Build Brand Loyalty
Net Promoter Score (NPS) is one of the most important metrics for evaluating customer satisfaction, building brand loyalty, and growing revenue. The developer of NPS, Fred Reichheld, explains how to use NPS and pitfalls to avoid.
What is Customer Engagement and Why Should You Care?
Modern customer engagement means using data and analytics to create personalized, relevant, and timely interactions across every channel. Because customer engagements occur at every point in the buying cycle — from initial contact to ongoing customer support — getting these interactions right is essential to improving customer satisfaction, loyalty, revenue, brand experience, and customer lifetime value.
Zoom CEO Eric S. Yuan: How to Manage Customer Experience?
How does the CEO of Zoom, Eric S. Yuan, manage the company's massive growth while retaining a focus on customer experience and customer delight? In this episode, one of the most successful entrepreneurs in the world explains his customer experience strategy, the importance of meeting customer expectations, and the impact of organizational culture.