Customer Experience
Who's Using Customer Experience Technology to Improve Their Digital Business?
CXOTalk Episodes on Customer Experience
What is Customer Experience?
"Customer experience is not a great marketing campaign."
Importance of Customer Experience
Today, customers have many options other than your product / service. Some of the newer As-A-Service options are "free." How do you compete?
Trust and Authenticity
Discussion with Kare Anderson about Trust and authenticity
How to Build Trust?
Kare Anderson explains how to build trust based on mutual interest.
Build Community with Data-Driven Narratives: Joe Trippi, Founder, Trippi & Assoc.
Building an effective community of interest requires savvy, street smarts, a good story, and data. This episode of CXOTalk explores the relationship between storytelling and community, using data and analytics to understand the market and drive user engagement. Most importantly, communities should spark concrete action and specific results.