Customer Experience
Who's Using Customer Experience Technology to Improve Their Digital Business?
CXOTalk Episodes on Customer Experience
Visual Storytelling at The New Yorker Magazine
Every executive should master the art of storytelling, an essential skill when trying to explain concepts, ideas, and plans.
How can Vendors Stand Out?
Discussion with Hank Barnes about How can vendors stand out?
What Marketing Materials Get Prospects to Buy?
Discussion with Hank Barnes about What marketing materials get prospects to buy?
The Foundations of Trust
People buy enterprise software / services based on trust. These days, buyers are skeptical of vendor claims. So how does a vendor cultivate trust?
Trust, Ethics, and Enterprise Sales
Discussion with Hank Barnes about Trust, ethics, and enterprise sales